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Consumer spending money on Google Play and Apple App Store will exceed $64 billion in 2021 (so far)

Consumer spending money on Google Play and Apple App Store will exceed $64 billion in 2021 (so far)

Consumer spending has experienced several ups and downs during 2021, starting from a high level and then steadily falling. According to Google Play analysis, spending in the first half of the year reached a peak of $64.9 billion. In the past year, both iOS and Android app purchases have increased significantly.

Experts believe that this change was caused by Covid19 and was further confirmed after the pandemic ended. Consumer spending on mobile devices has dropped significantly. There is also little or no growth. In contrast, Apple’s performance is significantly better than Android, reaching US$41.5 billion in the first half of this year alone, while Android can only bring in US$23.4 billion.

Then Android made up for the loss and rose by 30%. With iOS dominating last year, Android has flourished this year because the epidemic is still resilient in Android-populated countries. Inviting most users with 384.6 million new users is a huge blow to non-gaming applications. The top 5 also include Facebook, WhatsApp, Instagram, and Telegram.

It should be noted that YouTube is not even in the top 5. 2020 is a productive year for both Android and iOS, and 2021 will only be for Android: 22.8% of game downloads on iOS, higher than 3.9%. Android growth in 2021. We still need to see how the pandemic develops and whether these losses are seen as obstacles to iOS or Android.

Consumer spending money on  Google Play and Apple App Store will exceed $64 billion in 2021 (so far)

Image Credit: Digital Information World

Consumer spending money on  Google Play and Apple App Store will exceed $64 billion in 2021 (so far)

Image Credit: Digital Information World

Consumer spending money on  Google Play and Apple App Store will exceed $64 billion in 2021 (so far)

Image Credit: Digital Information World

Consumer spending money on  Google Play and Apple App Store will exceed $64 billion in 2021 (so far)

Image Credit: Digital Information World

OVERVIEW:

In the past year, both iOS and Android app purchases have increased significantly. 5 billion in the first half of this year alone, while Android can only bring in US$23. With iOS dominating last year, Android has flourished this year because the epidemic is still resilient in Android-populated countries.

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