Instagram is testing a new feature that lets users pin specific posts on their profiles above their photo grid. It will be somewhat similar to the pinned posts on Twitter.
Instagram will show users an option for “Pin to your profile” on the platform when they tap on the three dot menu for posts. The new feature launches soon and would give Instagram users the chance to pin their favorite posts to their profiles.
The Feature to pin specific posts to your profile would allow users to highlight their favorite posts above the photo grid so it isn’t buried down their profiles. The feature seems to have been under development for some time now as reverse engineer Alessandro Paluzzi discovered this back in January.
Instagram is changing its ranking algorithm to favor original content more. The announcement was made by the company head, Adam Mosseri, who said the modifications are in place because creators are “incredibly important” to Instagram’s future.