YouTube Monetization Requirements 2023: New Policy for Creators

YouTube, the well-known platform where people can share and watch videos, has made some important updates to its rules for creators to make money. These changes are designed to make it easier for creators to earn money through the YouTube Partner Program (YPP).

Additionally, YouTube is now allowing creators from the United States who are part of the YPP and have over 20,000 subscribers to participate in its shopping affiliate program.

In this article, we will take a closer look at the new YouTube monetization requirements 2023 and discuss the exciting possibilities it offers for content creators.

YouTube Monetization Requirements 2023 Update

To be eligible for YouTube’s partner program and start monetizing their content, creators now need to meet the following requirements:

  1. Subscribers: A minimum of 500 subscribers.
  2. Uploads: Three public uploads within the last 90 days.
  3. Watch Hours or Shorts Views:
    Creators must fulfill one of the two conditions:
    • 3,000 watch hours in the past year.
    • 3 million Shorts views in the last 90 days.

Compared to the previous criteria, which demanded at least 1,000 subscribers and either 4,000 watch hours or 10 million Shorts views, the new requirements offer a more achievable path for creators to earn money from their YouTube content. These updates aim to provide more opportunities for aspiring creators to monetize their videos and build a successful presence on the platform.

Access to Youtube Monetization Tools and Benefits

Upon meeting the new eligibility criteria and becoming part of the YouTube Partner Program, creators unlock a range of monetization tools and benefits. These include:

  1. Tipping Tools: Creators can receive direct financial support from their audience through features like Super Thanks, Super Chat, and Super Stickers.
  2. Subscription Tools: Channel memberships offer exclusive perks to subscribers, such as custom badges, emojis, and access to members-only content, providing creators with an additional revenue stream.
  3. Promoting Own Merchandise: With YouTube Shopping, creators can showcase and sell their own merchandise directly to their audience, enhancing their brand and generating income.

By leveraging these monetization tools, creators can diversify their revenue sources and reduce their reliance on traditional advertising revenue. This enables them to engage with their audience on a deeper level and transform their passion into a sustainable career on YouTube.

Expanding Opportunities: Shopping Affiliate Program

Alongside the updated monetization requirements, YouTube is extending its Shopping affiliate program to eligible creators based in the United States. Creators who are already part of the YouTube Partner Program (YPP) and have amassed over 20,000 subscribers can now utilize this feature.

With the Shopping affiliate program, creators have the opportunity to tag products in their videos and Shorts, potentially earning commissions when their audience makes purchases through YouTube.

This expansion strengthens the e-commerce capabilities of YouTube, presenting creators with an additional avenue to monetize their content. By leveraging their influence and recommending products to their audience, creators can tap into the growing trend of influencer marketing while generating revenue through affiliate partnerships. This initiative aligns with the evolving landscape of online shopping and offers creators new opportunities to capitalize on their creative endeavors.

How Youtube Monetization New Requirements 2023 Impact Creators?

The updated YouTube monetization requirements for 2023 bring exciting possibilities for aspiring creators and those who faced challenges meeting the previous standards. With a lowered threshold for subscriber count, a larger pool of creators can now join the YouTube Partner Program (YPP) and unlock access to monetization features.

By reducing the criteria for watch hours or Shorts views, YouTube recognizes the diverse nature of content creation and the impact creators can have with a smaller yet highly engaged audience. This revision specifically benefits creators who excel in producing shorter videos or have a knack for crafting viral Shorts content.

These changes demonstrate YouTube’s commitment to empowering creators and fostering a thriving creator community. Whether you’re just starting your YouTube journey or looking to expand your monetization potential, these updated requirements provide an opportunity to turn your passion into a source of income on the platform.


In conclusion, the updated YouTube monetization requirements for 2023 bring forth a promising opportunity for creators to monetize their content and establish sustainable careers on the platform.

With reduced entry barriers and expanded avenues like the Shopping affiliate program, YouTube remains committed to enabling creators to flourish and engage with their audience in meaningful ways, all while embracing the ever-changing landscape of content creation.

These developments signify YouTube’s dedication to nurturing a vibrant creator community and fostering an environment where creativity can thrive.

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