The revised terms of service allow Google to reduce payments under such agreements. The agreement will be available in 2020 Launched in the United States, analysts who currently focus on YouTube’s distribution of these services to other countries/regions pointed out that revenue growth is driving changes in these services. According to reports, Alphabet made $6 billion in selling YouTube ads in the first quarter of 2021. International brands like Calvin Klein, Taco Bell, and Kelloggs have attracted a large audience on YouTube. Google Senior Vice President and Chief Commercial Officer Philip Schindler explained the reason for this rapid growth. According to him, traditional methods of attracting audiences no longer make sense.