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New LinkedIn data shows the skills most needed during the pandemic

New LinkedIn data shows the skills most needed during the pandemic

LinkedIn posted some important insights on the talents and skills that big brands have been looking for. LinkedIn has publicly shared information about the growing advertising job industry and the skills they are looking for to recruit new marketing and advertising professionals. In a pandemic situation where all other occupations are declining, the demand for marketing and related occupations remains high.

On LinkedIn alone, marketing opportunities increased by 63% in six months. The main reason for this rapid growth is the skills of marketers. Marketing can be done professionally, and the quality of the work will not be affected in any way whether it is online or internal work. Open to everyone, digital marketing companies need to increase their influence and visibility.

LinkedIn statistics show that people who receive marketing training have huge opportunities. In addition to sharing much-needed skills, LinkedIn also found that in the past six months, apprenticeship positions have increased by 24.5%, and employer opportunities have increased by 15%. Last year, despite Covid-19, it was announced that nearly 17,000 marketing positions were paid as full-time marketers.

Instagram grew by 72%, digital marketing grew by 63%, innovative problem management and brand awareness grew. The 41% increase is the most demanding skill for advertisers. According to LinkedIn, it is important to note that any other marketing effort on LinkedIn requires digital marketers. And they have a higher probability of success.

Based on the number of positions posted on LinkedIn, the most popular position is a digital marketing expert. These include account managers, social media managers, digital advertising executives, copywriters, and digital analysts. The most important occupation. Today, everyone else is starting a digital marketing agency to ensure the success of the marketing team so that people trained in this particular field can succeed in a short period of time. These jobs and employment opportunities will not be affected by the lockdown or pandemic, because the work can be done easily online.

New LinkedIn data shows the skills most needed during the pandemic

Image Credit: Digital Information World

OVERVIEW:

LinkedIn has publicly shared information about the growing advertising job industry and the skills they are looking for to recruit new marketing and advertising professionals. Marketing can be done professionally, and the quality of the work will not be affected in any way whether it is online or internal work. Based on the number of positions posted on LinkedIn, the most popular position is a digital marketing expert.

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